“Rooney Nimmo is an international corporate law firm based in New York, London, Edinburgh and San Francisco with affiliations in Hong Kong, Beijing and Shenzhen.”
Rooney Nimmo has an existing online presence but required a website redesign. Their current design needed a fresh and modern look and feel. Having a global reach and offering a high quality of work needed to be reflected in both site aesthetics and functionality. This functionality required an easily accessbile lawyer search platofrm and a cross linked Practice area section to showcase their global laywer list, with market critical articles and relevant practice area information. Global office locations had to be easily viewable and visible.
Attracting the right calibre of recruits were important and required a new section on the site.
Solution
A modern design with a strong professional feel, accented by light and soft colours was mocked-up and implemented to reinforce the company’s credibilty, trustworthiness and global persona. A bespoke lawyer search platform was created with custom lawyer bio layouts and functionality.
A practice area section was created from scratch with linked automated queries to show representative lawyers around the globe. Practice area specific information was custom created to extract data from the Insights articles. A modern fly-in menu was developed to contain all the practice area options ‘at a glance’ to effortlessly lead the visitor through the site.
A visual office hover location map was created for each global office location.
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